new media

10 Dec influencer marketing – what is it and do you need it?

Posted at 14:13h in advertising, marketing, new media

Celebrities flogging products, brand ambassadors and sponsorship agreements are nothing new in the world of marketing but seemingly ‘ordinary’ people sharing their latest finds and favourite products on blogs and social media is now a thing. Yup, welcome to the world of influencer marketing. What is...

23 Jul How do your customers find you online?

Posted at 19:37h in marketing, new media, social media, web

No matter what the size or type of your business, everyone knows that having an online presence is crucial in this day and age. However many Taranaki businesses are still not doing it, or at least not doing it properly! Social media has made it possible...

03 Jun New technology is leading the way

Posted at 20:19h in new media, web

We are experiencing exciting times within the design and print industry, and technology is certainly playing a big part in this. Being able to offer clients the ability to manage all their printing and promotional needs themselves, online on their own secure micro-site has been...