It was a challenge that we were up for. Could we write an entire blog about hashtags? You might be surprised to find out that there was a lot to say about the humble hashtag and we have managed to write more than we initially...
Check out some of these statistics and see what they mean for your business and your marketing planning. Some figures are New Zealand only, some are worldwide. Don’t get too hung up on the actual numbers as they will be out of date in a...
So, you want to run a Facebook competition to grow your social audience and get your product or service seen by some new people. A competition seems fun, easy and foolproof, right? Find out if a Facebook competition really is the best way to meet your...
It can be tough verbalising your vision to a designer, so here’s some tips on how to ‘speak designer’ to make sure you get what you are after first time. In fancy marketing terms it’s called a brief when you explain your requirements to a...
First it’s important to know what I mean when I refer to the ‘Facebook Algorithm’. The algorithm refers to how Facebook is pretty much a robot trying to learn as much about you as possible, to then sell this information to advertisers. Everything that you...
How do you choose out of Facebook, Instagram, Twitter, and Snapchat the best space for your business? Should you be on more than one platform and what do you use them for? We’ve put together a small guide that will help you decide where best...
TGM run regular workshops to help businesses get started with social media. Here is a snippet from one of our sessions, giving you some insights and inspiration to keep your posts engaging. Social Media can be a great platform for businesses – if used correctly. A...
The TGM Team knows how important it is to create meaningful content for your business. And as your local brand and marketing experts we thought we’d share some insights into where marketing and brand trends are heading this year. Influencer Influencer marketing is the act of using...
With the hastening approach of the holiday and summer seasons it’s easy to picture endless days at the beach and sipping on a cold beverage while the kids entertain themselves. While it seems everyone is more than ready for this crazy and surprising year to...
No matter what the size or type of your business, everyone knows that having an online presence is crucial in this day and age. However many Taranaki businesses are still not doing it, or at least not doing it properly! Social media has made it possible...
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